http://i22.ebayimg.com/04/c/000/77/40/b281_7.JPG,
http://www.amazon.com/gp/redirect.html?ie=UTF8&location=http%3A%2F%2Fwww.amazon.com%2FDont-Get-Taken-Every-Time%2Fdp%2F0143038885%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1190090123%26sr%3D8-1&tag=mappiocom-20&linkCode=ur2&camp=1789&creative=9325


  Beware of,
  Selling,
  techniques
    
    Will you buy a car today at some price? 

    If I can ... will you ... ?.

    "Salesman-in-a-Contest" play 

    "I am Salesman-of-the-month" play,
    he was picked because he makes the -,
    biggest profit for dealership -
   
    "I am a trustworthy salesman" play

    Setting you on a car: Demo ride

    Justifying the sale,
    making nickels look like quarters -


  Whats wrong ,
  with automobile ,
  business

    "After the sale" salesperson 
 
    Philosophy 
       Excite
       Confuse
       Mislead
       Pressure 


    Leasing

    Refuse to compare offers, 
    realistically with others

    Rebates and "cheap financing" 

    Chains and multi-brand dealships

  Learn more,
  http://www.amazon.com/gp/redirect.html?ie=UTF8&location=http%3A%2F%2Fwww.amazon.com%2FDont-Get-Taken-Every-Time%2Fdp%2F0143038885%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1190090123%26sr%3D8-1&tag=mappiocom-20&linkCode=ur2&camp=1789&creative=9325